Wednesday, December 30, 2009
I Present to you...my Current Favourite Commercial (and Movie Thoughts)
And for those who want to see it in its full glory here it is.
This Toyota ad has been playing this month at Cineplex theatres. I don't usually notice the ads they play before movies, but this one really stood out to me. It's moving, uses a great song (which was apparently created for the ad...because many people online can't find a title or an artist), and it's Canadian! I went to see The Imaginarium of Dr. Parnassus, and Sherlock Holmes today with a friend of mine, and raved about the commercial once again to her. I explained exactly why I think it's a good ad. And here's what I said:
It's not your typical car ad, meaning there's no flashy driving, speeding, lights flashing, etc. It's simple, and it leaves you wondering. Why are they showing all of these clips? What is this ad even for? Until the statistic and voiceover came on, I couldn't have even given a guess. I like being kept guessing. One day I want to be able to come up with an ad this good. Of course, the writers were helped by a pretty awesome statistic, something you'd obviously want to be advertising (Toyotas are long lasting, so go buy one!).
Kudos to Saatchi & Saatchi.
I'll write a top movies of 2009 list sometime early in the new year, since I'll be out tomorrow night. However, I saw my last two '09 movies today, and wanted to give some brief thoughts on both.
The Imaginarium of Dr. Parnassus: I was supposed to see this last night, but my friend was unable to get a ticket, since I got the last one (curses to cheap movie Tuesday). We decided to go today, were able to get tickets very easily, and thought that maybe we should go see Sherlock Holmes as well. Anyways, this movie certainly left me thinking. Far from a "leave your brain at the door" film; I found myself having to concentrate really hard to follow the plot. Which made me very happy. The late Heath Ledger was excellent, as were Johnny Depp, Jude Law, and Colin Farrell, who all took over his role after he died. I enjoyed it very much, though it felt very bittersweet. I love Johnny Depp, and have for years, but I have also loved Heath Ledger for years. As a young teenager, it was my dream to see the two of them act in a film together. That dream came true today, but under the very worst of circumstances. Indeed, they never "acted" together, since Depp was simply taking over the role he was unable to finish.
The visuals were outstanding, and the acting was pretty good all around. I really like Tom Waits, who played Mr. Nick, and Lily Cole was just beautiful. She has the face of a doll:
It's an interesting fantasy movie...go and check it out.
Sherlock Holmes: This was more of a "fun" movie. I certainly didn't really need to think much through it. Robert Downey Jr and Jude Law worked very well off of each other. This is my first real experience with anything Sherlock Holmes related (save for having one of the stories read to me as a kid, which I don't remember a thing of), so I can hardly judge how accurate it is to the books. I took it as a film alone as a result, and it kept me entertained. By the way, Eddie Marsan plays Inspector Lestrade in the film, I recognized him, but could not place where I'd seen him. Turns out, he played Scott, in the excellent Happy-Go-Lucky! He did a good job with a fairly small supporting role.